Bilingual Content Strategist and Social Media Manager

Job Description – Content & SEO Strategist Key Role: A professional who combines technical and creative skills to create and manage content that attracts the right audience, drives organic traffic, and supports Mappa’s strategic objectives. What you’ll do: Design and execute a SEO-first content strategy (blogs, case studies, landing pages, newsletters). Optimize both classic content (on-page and technical) and emerging areas: GEO / AEO / AIO (Generative Engine Optimization, Answer Engine Optimization, AI Optimization) to rank in generative platforms like ChatGPT, Gemini, Bing Chat, or similar engines. Implement advanced technologies: llms.txt, structured data (FAQ & HowTo), and LLM-focused content optimization. Align content with conversational, long-tail, voice, and multimodal searches. Build and strengthen topical authority through E-E-A-T (Experience, Expertise, Authority, Trust). Collaborate with Product, Marketing, and Operations teams to measure impact on traffic, inbound leads, and GEO/SEO coverage. Tools you should master (hands-on): SEO & Analytics: Google Search Console, Google Analytics (GA4), Ahrefs / SEMrush, Screaming Frog (or similar platforms). Content & AI: SurferSEO, Clearscope, Jasper, ChatGPT (for research and co-creation). Collaboration & Publishing: CMS (WordPress / Webflow), Notion, HubSpot (or similar CRM). Tracking & Reporting: Looker Studio / Power BI, keyword clustering, and search intent mapping. Bonus: Experience with prompt engineering and LLM content optimization. What we’re looking for: Solid experience in technical SEO, keyword research, and content strategy. Advanced English (spoken and written) for tech-oriented storytelling and content creation. Data-driven mindset, growth-oriented, with continuous learning approach. Tech-curious: excited to experiment with AI applied to SEO. Hands-on execution with the real stack, not afraid to roll up your sleeves.

We’re looking for a part-time brand strategist who can help shape our creative direction, define content themes, and ensure consistent storytelling across platforms. What You'll Do Define and document brand tone, style, and messaging pillars Plan content series or campaigns around events and product launches Create creative briefs for the design and video team Review assets to ensure brand consistency and alignment Help establish repeatable creative systems and storytelling frameworks Skills & Experience Experience creating or managing creative briefs, content calendars, or brand guides Strong writing, positioning, and content architecture skills Tools: Google Docs, Figma, ClickUp (or adaptable to our stack) Strategic thinker who can collaborate with the team and founder async Bonus: Experience with startups, education, or community-based platforms Availability Strong English, clear communicator, async collaboration preferred US/LATAM time zones preferred

About Us: We are a growth financing marketplace for small business owners, with a mission to increase access to entrepreneurship. By connecting businesses to growth capital and offering world-class financial management services, we empower entrepreneurs to take control of their financials and achieve sustainable economic success. The Role: We are looking for five Accountants to join our team as soon as possible. This role is ideal for professionals with solid accounting expertise who can adapt to evolving technological processes in financial operations. You will work closely with the Accounting Service Manager and other teams to ensure financial accuracy and compliance, supporting our mission of fostering small business growth. Key Responsibilities: Bookkeeping & Transactions: Accurately record and process accounts payable, accounts receivable, payroll, and general ledger entries. Financial Reporting: Assist in preparing financial statements and reports in accordance with US GAAP standards. Account Reconciliation: Perform regular bank, credit card, and general ledger reconciliations to ensure accuracy. Compliance & Tax Support: Ensure compliance with tax regulations and assist with audits and tax filings as needed. Process Improvement: Identify opportunities to enhance financial operations, increase efficiency, and reduce errors. Collaboration: Work with internal teams and external partners to maintain seamless accounting processes. Requirements: Education: Bachelor’s degree in Accounting, Finance, or a related field. Experience: 1-3 years of accounting experience (reduced requirement due to technology-driven process changes). We highly value candidates with background in companies such as: Deloitte, PwC, EY, KPMG. Technical Skills: Familiarity with accounting software (e.g., QuickBooks, Xero) and proficiency in Excel. Knowledge: Understanding of US GAAP and financial reporting practices. Adaptability: Willingness to learn new tools and adjust to evolving accounting technologies. Attention to Detail: High accuracy in financial reporting and reconciliations. Communication: Advanced English proficiency (Spanish is optional). Location. Preferred location: Brazil (open to Guatemala).