Senior Bilingual Copywriter

Job Description – Content & SEO Strategist Key Role: A professional who combines technical and creative skills to create and manage content that attracts the right audience, drives organic traffic, and supports Mappa’s strategic objectives. What you’ll do: Design and execute a SEO-first content strategy (blogs, case studies, landing pages, newsletters). Optimize both classic content (on-page and technical) and emerging areas: GEO / AEO / AIO (Generative Engine Optimization, Answer Engine Optimization, AI Optimization) to rank in generative platforms like ChatGPT, Gemini, Bing Chat, or similar engines. Implement advanced technologies: llms.txt, structured data (FAQ & HowTo), and LLM-focused content optimization. Align content with conversational, long-tail, voice, and multimodal searches. Build and strengthen topical authority through E-E-A-T (Experience, Expertise, Authority, Trust). Collaborate with Product, Marketing, and Operations teams to measure impact on traffic, inbound leads, and GEO/SEO coverage. Tools you should master (hands-on): SEO & Analytics: Google Search Console, Google Analytics (GA4), Ahrefs / SEMrush, Screaming Frog (or similar platforms). Content & AI: SurferSEO, Clearscope, Jasper, ChatGPT (for research and co-creation). Collaboration & Publishing: CMS (WordPress / Webflow), Notion, HubSpot (or similar CRM). Tracking & Reporting: Looker Studio / Power BI, keyword clustering, and search intent mapping. Bonus: Experience with prompt engineering and LLM content optimization. What we’re looking for: Solid experience in technical SEO, keyword research, and content strategy. Advanced English (spoken and written) for tech-oriented storytelling and content creation. Data-driven mindset, growth-oriented, with continuous learning approach. Tech-curious: excited to experiment with AI applied to SEO. Hands-on execution with the real stack, not afraid to roll up your sleeves.

Lead Prompt Engineer & Copywriter Location: Remote-first (LatAm timezone)We’re looking for someone who can turn complexity into plain, persuasive English—so end consumers understand, trust, and want to use our products. This role blends prompt design with editorial leadership: you’ll own the tone, clarity, and quality of everything that comes out of our models. What you’ll do Shape prompts that work: Design and refine prompts and agent flows to produce outputs that are accurate, easy to read, and commercially engaging. Guard language quality: Create and enforce a style guide. Develop rubrics and golden samples to keep tone, clarity, and correctness consistent across outputs. Lead copy excellence: Review and polish high-impact copy, ensuring everything we ship is sharp, on-voice, and customer-ready. Build evaluation standards: Define what “good output” means. Audit results, measure clarity, and track improvements. Collaborate cross-team: Partner with product, design, and engineering to ensure language flows make sense in real-world use. What makes you a fit Exceptional English mastery: Native-level fluency with a feel for nuance, tone, and style. You know how to make text sing. No fluff. High EQ: You understand people, and you can write in ways that connect emotionally and commercially. Prompt experience: Familiar with large language models, model sandboxes, model fine-tuning, and similar tools—you know how to steer outputs and spot weaknesses. Copy instincts: Strong track record in writing, editing, or copywriting where clarity and persuasion matter. Portfolio: Samples that show how you’ve transformed messy drafts into clean, sharp, consumer-ready content. First 30 days: what success looks like Clarity: 100% of outputs reviewed meet your style guide and clarity standards. Consistency: A tone/voice rubric is live and adopted across the team. Commercial sharpness: Model outputs sound not just correct, but compelling—something a consumer would trust and act on.

About Us: We represent the most talented Latin creators in the United States. Our goal is to help them grow their careers, close major brand deals, and protect their image as talents. We are looking for someone passionate about culture, with a keen eye for potential, and with hands-on experience working with influencers. What You'll Do: Manage the daily relationship with Latin influencers in the United States. Negotiate and close contracts with brands, agencies, and platforms. Coordinate campaigns and ensure talent meets deliverables. Be the point of contact for legal matters, payments, and schedules. Identify growth opportunities for each talent. What We’re Looking For: At least 2 years of experience working directly with influencers. Basic experience in negotiating and signing contracts. Strong communication skills with brands, talent, and internal teams. Organizational skills, follow-through, and positive energy. Intermediate to advanced proficiency in both English and Spanish. Plus (Not Mandatory): Knowledge of influencer marketing in the U.S. Hispanic market. Experience in an agency or talent representation company. Connections within the creator industry. What We Offer: Be part of a powerful network of culture, creativity, and business. Learn from the best team in Latin influencer marketing. Opportunity for rapid growth within the company. Access to events, global campaigns, and high-impact projects.