Senior Marketing & Events Project Manager

Perfil que buscamos Buscamos un(a) diseñador(a) gráfico(a) senior, con enfoque en campañas 360° y alto rendimiento creativo, para una campaña masiva de marketing digital de producto financiero dirigida a mexicanos en Estados Unidos. Necesitamos un perfil altamente proactivo, con agilidad para ejecutar múltiples piezas, criterio estético sólido y experiencia desarrollando campañas integrales en medios digitales y tradicionales. Este rol requiere a alguien que pueda transformar rápidamente briefs en piezas visuales claras, poderosas y culturalmente relevantes, manteniendo estándares de calidad top. Responsabilidades clave Diseñar y adaptar todas las piezas gráficas de la campaña para: Redes sociales (orgánico y ads) Banners display y programática Email marketing Outdoor (OOH), impresos y materiales promocionales Key visuals de campaña y adaptaciones Ejecutar de forma ágil y mantener consistencia visual entre canales. Recibir feedback y realizar ajustes con rapidez sin perder calidad. Proponer soluciones visuales creativas alineadas con el tono estratégico. Entregar artes finales listas para producción y/o publicación. Colaborar activamente con creativos, copywriters y media planners. Herramientas y habilidades técnicas necesarias Adobe Photoshop (avanzado) Adobe Illustrator (avanzado) InDesign After Effects (nivel básico/intermedio para motion simple) Figma (deseable) Canva Pro (versatilidad para entregas exprés) Conocimiento básico en formatos para digital ads, Meta Ads, Google Ads, email y OOH Requisitos esenciales 2 a 3 años de experiencia en diseño gráfico aplicado a campañas de alto impacto. 2 a 3 años de experiencia con Social Media en general. Experiencia en productos financieros, fintech, remesas o campañas para audiencias hispanas. Capacidad de trabajar bajo presión con entregas rápidas y múltiples versiones. Altísimo nivel de detalle, estética y ejecución limpia. Experiencia trabajando en equipos creativos multidisciplinarios. Portafolio indispensable con campañas integradas. Extras que suman puntos (no excluyentes): Conocimiento general de UX/UI (para entender flujos, no para diseñarlos). Bilingüe (español/inglés). Experiencia con data-driven design o campañas segmentadas por comportamiento.

Project Manager About Mappa Mappa builds real-time voice-AI infrastructure that decodes over 100,000 behavior patterns per person—based on prosodic and linguistic signals—and turns them into actionable insights for hiring and beyond. As we scale, we need a project manager with a tech-first mindset to help us deliver with speed, structure, and quality. Role Purpose Lead the execution of cross-functional projects across engineering, product, and QA. You’ll be responsible for keeping teams aligned, sprints on track, and deliverables up to spec—while ensuring functionality through hands-on testing and technical understanding. Key Outcomes (First 6 Months) Lead the successful delivery of at least 3 product or infra releases, on time and within scope. Implement and streamline a project tracking workflow using Linear and Agile best practices. Define and standardize delivery documentation across engineering and QA. Reduce cycle time per sprint by ≥ 20% through improved coordination and process clarity. Core Responsibilities Own project timelines, scope, and delivery across multiple squads. Manage day-to-day execution: standups, sprint planning, retrospectives, and backlog grooming. Coordinate closely with QA to ensure quality gates and testing coverage before releases. Review and approve deliverables, flagging risks or blockers early. Track progress and status in Linear; maintain visibility through reports and dashboards. Collaborate with Engineering and Product to define MVPs, acceptance criteria, and testable functionality. Contribute to light manual testing and validation, using your tech background to detect issues early. Facilitate post-mortems and retros to extract insights and refine team processes. Must-Have Skills 3–5 years of experience managing technical projects in software or AI/ML environments. Deep familiarity with Agile, Scrum, and iterative development practices. Experience using Linear, Jira, or similar project tracking tools. Strong communication and stakeholder management across tech and non-tech teams. Solid technical foundation—comfortable reviewing product functionality and working closely with QA. High attention to detail and proactive risk management. Fluent in English. Nice-to-Have Background in software engineering, QA, or product. Experience working with voice-AI, ML, or data-heavy pipelines. Exposure to remote-first or async team environments. Who You Are A structured operator who brings clarity and momentum to complex projects. You’re fluent in delivery—but not afraid to get your hands dirty testing a release or debugging a blocker. You keep people on track, processes lean, and timelines moving. Why Join Mappa Execution-critical role: Your coordination powers the systems we build. Tech-integrated: Work closely with engineers, QA, and product in a hands-on, fast-moving team. Remote-first: Join a distributed team across LatAm and the U.S.

Growth Marketing Lead About Mappa Mappa builds real-time voice-AI infrastructure that decodes over 100,000 behavior patterns per person—based on prosodic and linguistic signals—and turns them into actionable insights for hiring and beyond. We’re growing fast and need a marketing-obsessed operator to keep our performance flywheel spinning. Role Purpose Identify, test, and scale acquisition and retention levers that move revenue—fast. Own the full growth stack from channel exploration to campaign execution, measurement, and iteration. Key Outcomes (First 6 Months) Launch a growth engine across paid, organic, PLG, and partner channels. Increase qualified pipeline by 40% while keeping CAC payback ≤ 3 months. Design and execute a lifecycle program that boosts product activation by 25%. Co-build a growth analytics dashboard with the Performance Lead to track acquisition, activation, retention, and expansion metrics. Launch one scalable new channel (e.g., co-marketing, community, API marketplace) that contributes ≥10% of net-new MRR. Core Responsibilities Generate and prioritize hypotheses using funnel data, user research, and competitive intel (ICE/RICE scoring). Execute campaigns end-to-end: copy, creative, landing pages, tracking, and reporting across paid, organic, programmatic, and email. Own SEO and content ops: keyword strategy, on-page optimization, backlink outreach, and performance tracking. Drive product-led growth loops: in-app prompts, referrals, pricing/packaging tests. Manage marketing automation in Pipedrive for lead nurture and lifecycle. Collaborate with Sales, Product, and Data for accurate attribution and shared insights. Monitor cohort metrics: CAC, LTV, payback, NDR; deliver insights to the C-suite for decision-making. Must-Have Skills 4–6 years in growth/performance marketing for B2B SaaS or API products; early-stage startup experience required. Full-funnel operator: can plan channel strategy at 9 a.m. and launch a campaign by 3 p.m. Hands-on with Google Ads, LinkedIn, Meta, programmatic DSPs, SEO tools, and marketing automation. Strong SQL and spreadsheet skills; capable of building cohort models and debugging attribution. Solid understanding of A/B and multivariate testing and statistical significance. Persuasive copywriter with an eye for creative; can brief designers or build in Figma/Canva if needed. Fluent in English; Spanish or Portuguese is a plus. Nice-to-Have Experience marketing data or AI products to both technical and non-technical buyers. Familiarity with APIs, SaaS, and product-led onboarding. Proven success launching community-led or partner-led growth programs. Who You Are An action-biased self-starter who moves fast, learns faster, and doesn’t wait for permission. Equally at home debating CAC curves with the CFO or writing ad copy that converts. You measure success in revenue, not vanity metrics or slides. Why Join Mappa Real ownership: Your experiments directly influence revenue and market share. Builder culture: Work alongside operators, engineers, and scientists who ship fast and iterate faster. Remote-first: Join a distributed team across LatAm and the U.S.