The behavioral science glossary

Plain-language definitions for the instruments, models, and terms behind Mappa's behavioral assessment for hiring.

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A behavioral assessment scored on published, peer-reviewed instruments. Thirty seconds of speech is all it needs — you get the full report, not a teaser.

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Jammil Handal
Client
“Mappa's process is smart, efficient, and consistently delivers the right fit for Priority's specific needs.”
— Jammil Handal, Executive Vice President · MXBuild Priority

Foundational concepts

Psychometrics

Hiring outcomes

Company culture

  • MarketCompany culture

    Market is one of four culture profiles in the Competing Values Framework, oriented around competition: targets, results, and outperforming rivals.

    A market-oriented culture prioritizes measurable outcomes and external competitiveness, often organizing incentives and recognition tightly around results.

    How it shows up

    A market-oriented team tends to track performance against clear external benchmarks and reward outcomes visibly, more than it rewards process or internal harmony.

    Why it matters

    A strongly market-oriented environment tends to suit people who are motivated by clear targets and competition, and can feel draining to people who are motivated by collaboration for its own sake.

    Find out what drives your best work.

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Assessment instruments

Speech & model terms